THE STORY OF KAIORA
KAIORA is a brand that embodies a journey of inspiration, creativity and deep family ties.
The KAIORA story begins with Angelica, a young girl who, in search of new experiences and inspiration, embarks on a journey to South Africa.
In this beautiful country, Angelica is overwhelmed by the vibrant beauty of the landscapes, the richness of the local cultures and the vibrant colours that characterise the nature and art of the place.
South Africa becomes an inexhaustible source of inspiration for Angelica.
Every corner, every person she met, every colour she saw gave her a feeling of freedom and vitality that she wanted to capture and take with her.
Determined to turn this experience into something concrete, Angelica returns home with a clear idea: to create a brand that can reflect those emotions and vitality that South Africa has given her.
Angelica turned to a key figure in her life: her grandmother.
Her grandmother, a seamstress with decades of experience, has always been open-minded and creative, encouraging Angelica to follow her dreams and express herself freely.
With her grandmother's help, Angelica began to give shape to her dreams. Together, they began to create unique and original garments, using brightly coloured fabrics and bold designs that evoked the feelings of travelling to South Africa.
This is how KAIORA was born, as a celebration of freedom, creativity and life.
Each garment is a unique piece, designed to convey joy and vitality to the wearer, just as Angelica experienced those emotions during her journey and as her grandmother always tried to convey through her work.